A family-owned Dutch company since 1922, Keune combines over a century of scientific expertise with innovative formulas developed in their own lab.
Founded in Amsterdam by chemist Jan Keune, this heritage brand has been revolutionizing professional haircare for over 100 years. What sets Keune apart is their commitment to keeping everything in-house—from concept and formulation to testing and production—all happening at their headquarters in the Netherlands. This ensures the highest quality control and consistency in every bottle.
Every Keune Care product is enriched with their patented Essential Mineral Complex, a scientifically-developed blend of five minerals that work together to nourish both your scalp and hair for exceptional results. Whether you're dealing with dry, damaged, or color-treated hair, or looking for volume, curl definition, or frizz control, Keune has a solution designed specifically for your needs.
Their extensive range includes the Care line for targeted hair concerns, the naturally-inspired So Pure collection with 90% natural ingredients, the 1922 by J.M. Keune men's grooming line, and professional color systems trusted by stylists worldwide. All Keune products are cruelty-free, and many are vegan-friendly, combining performance with principles you can feel good about.